The Library subscribes to several databases which provide access to
There are also free resources available online which can be used to identify information about these topics.
Some basic company financial information can be found in these market research databases, but most research for financial data will require the use of other data sources, for which we have a separate guide:
The Library has five databases which contain large amounts of market research, and others that can also be useful. You might need to look in several databases to find the information you need, either because what you're looking for isn't available in the first database, or because you need to get information from multiple databases.
Use the companies, markets and countries pages above to see which databases suit your research needs. On the left of each page there is further information about each database and its coverage. Instructions on how to use these databases are provided in some cases. If you need further help, please contact your Academic Liaison Librarian.
You can find some reports by searching using the Library search box on the Library home page, and then limiting by Content Type to Market Research. However, the amount that's available this way is limited - mostly just reports. If you search on the Library search and don't find what you need, remember to search in individual databases as well.
Finding Market Research Reports and Data
An introduction to the market research databases at Brunel: Passport (Euromonitor), Mintel, Reports from Business Source Premier and Statista.
Also covering other sources you can use for market research, such as newspaper and journal databases and data sources.
Market research databases contain informational and analytical reports on a varied range of topics including: Industries (both consumer and Business to Business), Markets, Companies, Consumers, Economies / Countries.
Below are recordings which include demonstrations of the market research databases.
Academic Liaison Librarians are available between 1pm-4pm, Monday to Friday term-time to discuss queries about using library resources and referencing.
Outside of these times, you can use the Library chat service and your query will be picked up by another member of Brunel Library staff or our friendly co-op support staff, who provide us with 24/7 chat coverage.